[09/10]
CLANDESTINO
BRAND DESIGN:
[ DISCIPLINE ] BRAND DESIGN, UI / UX DESIGN / MOTION GRAPHIC 
[ OBJECTIVE ]
The project's goal was to repackage and redesign the decade-old brand CLANDESTINO using a visual language to create a new, inclusive, Latin American culture-loving visual identity using a fun, welcoming visual language.
[ CONCEPT ]
I finalized the details and the proposal after researching the brand's history and having numerous conversations with the manager. Elements and colors representing Latin American culture were chosen to visually outline a passionate world while demonstrating more visual possibilities through fun and dynamic.
